Shop Floor

How to Improve your Online Shop

We all understand the value of a well laid-out high street shop, selling the…


Build Your Customer Profile

The importance of creating a client avatar

The majority of businesses tend to approach marketing from completely the…


Website Design Image

How to take my business online

Having a good online presence for your businesses has always been important.…


Shopping Online

Remarketing: what it is and why it can go wrong?

Have you ever noticed the way that adverts seem to follow you around online?…


Google Free Shopping

Get ready for FREE listings with Google Shopping

For businesses struggling to survive during the current global pandemic, a…


Marketing Through Lockdown

How to keep Marketing your Business during Lockdown

Until just a few, short weeks ago ‘lockdown’ was something that happened in…


Abandoned Shopping Cart

How to reduce Shopping Cart abandonment rates

Have you ever been halfway around the supermarket tackling the weekly shop,…


Social Media Gen Z

How to reach Generation Z with your digital marketing

Generation Z is the blanket term used to describe young adults born between…


Benefits of digital marketing

So what are the benefits of using digital marketing for your business? There’s…


Types of digital marketing

A question that we’re frequently asked at Brookstone, is ‘What type of…