The Brookstone Fact File.
Benefits of digital marketing
So what are the benefits of using digital marketing for your business? There’s absolutely no denying that digital marketing offers huge benefit over more…
Types of digital marketing
A question that we’re frequently asked at Brookstone, is ‘What type of digital marketing should we use?’ In our experience, we’ve found that lots of…
I don’t have time to write blogs
‘I don’t have time to write blogs’ is something we hear quite a bit at Brookstone Creative. And we understand that – after all, most of our clients are so busy…
What is Google Search Console?
Google Search Console, which used to go by the name Webmaster Tools, is an analytics program. But it’s not the same as Google Analytics, which measures the…
Digital Marketing for Manufacturing
Digital marketing for the manufacturing sector. Elements of the manufacturing sector have been particularly slow to fully embrace the concept of digital…
What is Google My Business
Google My Business is a function that Google has created, which gives businesses a listing in their local area. If you type in the name of a business that has…
Ongoing costs of a website
What are the ongoing costs of a Brookstone website? With regard to the websites that we create for our clients, we’re often asked, “What are the ongoing…
Magento or Shopify?
Which ecommerce website platform is best – Magento or Shopify? For many years now, Magento has been the leading platform for ecommerce websites. That’s…
What is SEO? Our SEO Definition.
What is SEO? SEO is often seen as a ‘black art’, and one which most people don’t seem to understand. But it’s hugely important for any business hoping to get…
What is content marketing?
What is content marketing? Content marketing is involved with adding content to your website about your products and services. The aim is to prove to your…
The cheapest form of marketing
What is the cheapest form of marketing? We’re often asked, “What is the cheapest form of marketing?” And it seems a perfectly reasonable question. After all,…
What is Remarketing?
What is Remarketing? Have you ever noticed adverts that seem to follow you around online? It happens after you’ve looked at something on a website, and…
What are Display Network Ads?
What are Display Network Adverts? Display Network adverts is a Google initiative which works in a very similar way to remarketing ads. Often referred to as…
What are Facebook Ads?
Facebook Ads are, as the name suggests, a part of Facebook, but one that operates in a very different way from your usual interactions with the platform. When…
Is Google Adwords a waste of money?
Is Google Ads really worth it? One of the statements that we often hear from marketing managers is that Google Adwords is a waste of money. This is always…
Which is better Adwords or SEO?
Which is better Adwords or SEO? If you’re wondering which is better Adwords or SEO for your marketing budget, then the simple answer is neither. They are two…
Choosing the best website designer
Choosing the best website designer for your company can be a really confusing and laborious process. Faced with so many different opinions and prices, and so…
Can Adwords help SEO?
We’re often asked by clients, “Can Adwords help SEO?”. But it’s not the easiest of questions to answer. That’s because, if you read what the search engines…
How much does a website cost?
How Much Does A Website Cost? How much a website should cost is one of the most frequently asked questions we hear in our industry as few people (including…
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