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5.0 Excellent
We always strive to provide help and useful information to all our clients. Because of this, we’ve created this page to answer your most frequently asked questions on websites, graphic design, SEO and marketing. We hope you find this resource useful, and if you have any further questions, please don’t hesitate to contact us.
Our studio is based in an old, converted hosiery mill in Hinckley, Leicestershire.
The very nature of our work literally means we can work anywhere in the world. What’s more important to us is the type of companies we work with, especially in the sectors of e-commerce and manufacturing.
We have a wide range of skills within our team, including website design, coding, graphic design, SEO, social media, and emailers. We also specialise in Google paid ads, including Google Ads, Re-marketing, Display Ads, and Google Shopping.
Existing and potential clients are very welcome to visit our studio and meet our team to get ideas, prices, and advice. We’re also available by phone at 01455 561561 and by email.
We are always on the lookout for talented designers, coders, and marketing experts. Just send over a portfolio and CV for our reference; it would be a pleasure to take a look.
Bank transfers seem to be the favourite way with our clients, but we also accept cheques and credit cards.
Yes, we have a selection of our previous projects viewable here: https://www.brookstonecreative.co.uk/case-studies/
We dedicate allocated hours each month to your company, allowing us to act as an extension to your marketing team or even to be a fully outsourced marketing department. Our marketing charges would depend on the scale and nature of your project.
But as a guide, we typically charge from £1200 per month through to £5000 per month. £1200 would focus on elements such as SEO and Google ads, and £2500 per month would buy more time and allow us to add in extra services such as social media and emailers. £4000 per month would be adding in elements such as website design, UX and strategy planning.
Our charges for the design and build of websites typically fall between £5000 and £12,000 for a custom-designed brochure website. E-commerce websites range between £8000 to £24,000, depending on size and complexity.
We build custom-designed websites on platforms such as WordPress, Shopify and Joomla. We’re here to meet the requirements of companies who don’t want the restrictions of templated websites, or under-skilled designers. Instead, they’re looking to invest in the best-performing website their money can buy.
Along with website design and graphic design, we specialise in SEO, social media, Google Ads, Re-marketing, Display Ads, and Google Shopping.
It isn’t possible to spot the cheapest form of marketing; to fully understand which is the cheapest, you need to be able to compare your spend against the value of the sales received. If you’re not receiving sales and enquiries from your marketing, then that makes for a very expensive marketing strategy, no matter how cheap it may seem at face value. Always test a marketing tool with a lower budget, to begin with and then review the return received in order to make a judgment.
We often find that marketing managers and marketing tools that claim to be cheap are often the most expensive as you pay a lot out and receive very little back.
This varies from sector to sector, but as a general rule, you will need to get your website in order first before directing traffic to it. From there, a good investment is in SEO as this will help you climb Google’s organic listings, which are not only free but also where many potential clients go when seeking out your products or services. In addition to that, a website with good SEO is usually cheaper on paid ads.
After SEO, you have two main routes to choose from: Google Ads and Social Media.
Google Ads are a very powerful tool as any potential client will see your advert at the precise moment they are looking to pay for your products or services, so it makes sense to be right there when they need you.
Social media is a fantastic way of raising your brand awareness, ready for when potential customers require your product or services. It is also very powerful in the way that people and companies will ring out your praises when you do a good job for them, so it’s almost like getting your customers to do your marketing for you!
Brookstone can manage an entire marketing solution, including strategy planning. So, too, can we implement a pre-defined strategy defined by you.
This depends upon you, the client, and what works best for you. Our favourite way is through face-to-face meetings, as we can work around the same table to review and plan. But if email reporting or video conferencing works best for you, then we’re happy to accommodate that for you.
We dedicate allocated hours each month to your company, allowing us to act as an extension to your marketing team or even to be a fully outsourced marketing department. Our marketing charges would depend on the scale and nature of your project.
But as a guide, we typically charge from £1200 per month through to £5000 per month. £1200 would focus on elements such as SEO and Google ads, and £2500 per month would buy more time and allow us to add in extra services such as social media and emailers. £4000 per month would be adding in elements such as website design, UX and strategy planning.
SEO (search engine optimisation) is a managed process to help your website climb the search engines in order to increase quality enquiries and valuable sales.
SEO got a bad name for itself in the early days, with self-proclaimed SEO experts popping up and cheating their way to the top of Google. Although some of these people still exist, the practice of cheating your way to the top has almost been completely stamped out by Google.
High-quality SEO is still very relevant and can bring in a lot of sales if carried out correctly, along with the huge list of demands and guidance Google sets out today.
No, not really, well, not anymore anyway.
There was a time some years back when SEO was all about inserting keywords in the right places and the right density. Although this is still relevant, it’s just part of the overall scoring mechanism Google uses now when it’s deciding how to rank your website.
Amongst many other elements, Google will be reviewing your website’s content and relevance and the way in which visitors engage with the website or leave it.
SEO is a huge subject, so if you want to delve deeper, then pop in to see us or give us a call.
This is dependent on many elements, including your marketplace competition, geographic target areas and the size and quality of your website, but as a guide, our SEO starts from just £1200 per month. The best way to get an exact price is to get in touch and explain what you are trying to achieve.
Back linking holds many opportunities for SEO, but it also holds many dangers. Yes, we can and will use backlinking if required, but we will always begin with the SEO properties on the website itself. If, after that, you still require backlinking, a very closely monitored program would commence.
Our SEO is strictly kept in-house. Outsourcing SEO comes with too much danger, so we control our own SEO contracts.
A good old-fashioned chat is the best way to start a new project. This way, we can get to know you and your business a little better in order to give you the right advice and guidance.
We can work with most website platforms, but the most popular are WordPress, Joomla, Shopify and Magento.
Our charges for the design and build of websites typically fall between £5000 and £12,000 for a custom-designed brochure website. E-commerce websites range between £8000 to £24,000, depending on size and complexity.
We build custom-designed websites on platforms such as WordPress, Shopify and Joomla. We’re here to meet the requirements of companies who don’t want the restrictions of templated websites or under-skilled designers. Instead, they’re looking to invest in the best-performing website their money can buy.
Yes we have a selection of our previous projects viewable here:Â https://www.brookstonecreative.co.uk/case-studies/
This depends on many factors, too many to go into here, but as a general rule, we would recommend sticking to the following platforms: WordPress, Shopify or Magento.
For a more in-depth answer to this question, feel free to speak with one of our designers.
The answer to this is quite subjective, in that some would recommend a basic platform like Wix or those you see on TV adverts.
Yes, they are cheap, and they are easy to build, but there are many limitations that aren’t broadcast on the TV ads that drive many business owners to scrap their cheap websites and rebuild on a decent platform like WordPress or Joomla.
We always recommend beginning on a quality platform like WordPress or Joomla, even if you keep it small to begin with, as this will allow your website to grow and evolve with your business rather than working against you and hold you back.
Yes, we can provide both of these.
Yes, we will provide this unless you choose otherwise.
You will fully own the website.
You can walk away with your website without any further costs.
Most clients, however, like us to host and maintain their website to keep it running at its best (a bit like servicing a car). If you choose this option, there will be a small monthly charge, or you can manage all of this yourself.
No Brookstone websites are not cheap, as each site is tailor-made for our clients. We’ve never been accused of being expensive, though; it’s just very good value for the money.
Yes, it will. In most business sectors, mobiles are usually the favourite method of viewing websites these days.
Yes, we can do this for you and set it all up in your name.
Yes, we can fully manage the process, whether it’s to take on the existing website or to build a new website on your existing domain.
We can fulfil most graphic design requirements, from logo designs and branding to brochures and adverts.
You can find out more about our graphic design services here:Â https://www.brookstonecreative.co.uk/marketing-support/graphic-design/
Yes we have a selection of our previous projects viewable here:Â https://www.brookstonecreative.co.uk/case-studies/
Yes, we have a number of trusted printers that we use for our projects.
We can also give you the print-ready files if you would prefer to source your own printers.
